I actually have friends in the WordPress website business who sit around and talk about the importance (or lack of importance) of domain names and extensions. The three of us—based in Fort Lauderdale, Atlanta, and Sarasota respectively—each work with new business...
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What is SEO?
Most professions have acronyms that are thrown around without a thought to how it may puzzle outsiders. Web design and digital marketing are no different. Even though SEO is critical to your website’s success, I am still asked the question, “What is SEO?” I’m going to...
Are You Using Digital Marketing as a Carrot or a Stick?
There is a reason I use the carrot so much in the imagery on my website, and even in my logo. I like carrots. They are colorful and healthy. Beta-carotene antioxidants fight cancer and Vitamin A improves your vision. Get it? Wink, wink. But what does any of this have...
Website Development: My #1 Rule
How can website development be similar to home construction? This is a metaphor I have used for years when answering questions like, "How much does a website cost?" I've always answered with a variant on "How many rooms will it have? Will you have luxury details or...
WordPress Websites: 10 Reasons to Love Them
WordPress websites made up more than 25% of all the websites in the world in 2017. And there is a good reason for that statistic! In fact, there are many! I will list off my top ten reasons I love to work with WordPress websites. For some time now, WordPress...